CRM Analyst

Job Title: CRM Analyst Reports to: Director, Business Analytics Department: Strategy & Analytics Location: Baltimore, MD Type: Full-time, Exempt Position Summary: The Baltimore Orioles organization is a storied Major League Baseball franchise with a proud tradition, passionate fans, and a deep connection to Baltimore. Under new leadership, the team is entering an exciting chapter focused on building a winning tradition, delivering a world-class fan experience, fostering innovation, and making a meaningful impact in our community. We are seeking a CRM Analyst to help the Orioles better understand, engage, and grow our fan base through data and systems. In this role, you will be responsible for maintaining and enhancing our CRM environment, ensuring data accuracy, consistency, and alignment across sales, marketing, ticketing, and analytics platforms. This position enables data-driven decision-making by transforming fan and customer data into reliable reporting, insights, and operational workflows. You will partner closely with cross-functional teams to support CRM administration, integrations, reporting, and campaign execution. The ideal candidate is analytical, detail-oriented, and proactive, with experience working in CRM systems (e.g., Salesforce), managing data quality, and using data to drive measurable business outcomes. Key Responsibilities: Support Fan Engagement [... source excerpt omitted ...] user feedback to improve CRM usability, adoption, and effectiveness Stay current on CRM tools, features, and recommend enhancements to strengthen how the organization uses data Qualifications: Bachelor’s degree in a quantitative, analytical, or business-related field (e.g., Mathematics, Statistics, Data Science, Business Analytics, Information Systems), or equivalent professional experience 2+ years of hands-on experience supporting or administering a CRM platform (Salesforce preferred), including data management, reporting, and user support Experience working with CRM and related data sources to support sales, marketing, ticketing, or customer engagement workflows Demonstrated [... source excerpt omitted ...] herein are intended to describe the general nature and level of work being performed by the employee in this position. The duties listed do not represent an exhaustive list of all responsibilities, duties, and skills required of a person in this position. EQUAL OPPORTUNITY STATEMENT: The Baltimore Orioles are an Equal Opportunity Employer. It is the policy of the Baltimore Orioles to ensure equal employment opportunity without discrimination or harassment on the basis of race (including hair textures, afro hairstyles, or protective hairstyles), color, national origin or ancestry, religion or creed, gender or sex (including pregnancy), age, disability, citizenship status, marital sta