Manager, Digital Product Analytics

Las Vegas, Nevada The SHOW comes alive at MGM Resorts International Have you ever wondered what it would be like to work in a place full of excitement, diversity, and entertainment? Are you enthusiastic about being a team player in one of the most fascinating industries in the world? At MGM Resorts, we seek individuals like YOU to create unique and show-stopping experiences for our guests. THE JOB: The Manager of Digital Product Analytics (Insights & Implementation) is a subject matter expert responsible for driving actionable insights and ensuring reliable measurement across MGM Resorts' digital products, including web, mobile app, booking and eCommerce flows, digital check-in, digital key, loyalty experiences, and other customer-facing journeys. This role operates at the intersection of analytics and implementation partnering with Product, UX, Engineering, and Analytics leaders to define measurement needs, ensure accurate instrumentation, and translate customer behavior into clear recommendations that improve adoption, conversion, and digital revenue. THE DAY-TO-DAY: Own digital product reporting and insight delivery for assigned web/app experiences, translating customer behavior, funnel performance, and engagement patterns into clear, actionable recommendations through strong storytelling and stakeholder communication. Define measurement strategy and requirements for [... source excerpt omitted ...] ring with Product, UX, Engineering, and stakeholders to establish KPIs, success criteria, and measurement approaches that support both day-to-day performance monitoring and deeper customer journey analysis. Partner on instrumentation to ensure accurate, scalable data collection, contributing to (and in some cases directly owning) tracking specifications, event schemas, data layer requirements, and tagging approaches across web and app experiences. Support and/or lead tagging implementation and governance activities using tag management systems (e.g., Adobe Launch or similar), including coordinating releases, maintaining standards and documentation, and ensuring consistency acro