Sr Analyst, Marketing Data Product
About The Walt Disney Company
Turns Disney, Pixar, Marvel, Star Wars, ESPN, and ABC IP into streaming, film/TV, sports, parks, cruises, products, and games.
Public · 5000+ people
Job description
The full responsibilities and requirements are on the employer’s site.
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Internal deployment & tooling · Evidence for this classification:
Job Posting Title: Sr Analyst, Marketing Data Product Req ID: 10156990 Job Description: Do you remember seeing ads for Deadpool and Wolverine this past summer? What about Moana 2 during Thanksgiving? Or Andor: Season 2 in the past few weeks? (coming to Disney+ in April!) If you did, it was likely because the detailed planning and execution of The Walt Disney Company’s Enterprise Media and Marketing team team…and if you didn’t – it’s probably because our targeting is that good. We are looking for a Sr Analyst, Marketing Data Product to join the Performance Marketing arm of this media team. We are an integrated, cross-functional team of marketers, software engineers, data scientists, and analysts who help the Media team execute highly data-driven marketing campaigns for theatrical, streaming, and brand campaigns. As a Sr Analyst, you will facilitate the delivery of our product
More from the job description
Job Posting Title: Sr Analyst, Marketing Data Product Req ID: 10156990 Job Description: Do you remember seeing ads for Deadpool and Wolverine this past summer? What about Moana 2 during Thanksgiving? Or Andor: Season 2 in the past few weeks? (coming to Disney+ in April!) If you did, it was likely because the detailed planning and execution of The Walt Disney Company’s Enterprise Media and Marketing team team…and if you didn’t – it’s probably because our targeting is that good. We are looking for a Sr Analyst, Marketing Data Product to join the Performance Marketing arm of this media team. We are an integrated, cross-functional team of marketers, software engineers, data scientists, and analysts who help the Media team execute highly data-driven marketing campaigns for theatrical, streaming, and brand campaigns. As a Sr Analyst, you will facilitate the delivery of our product roadmap, focusing on our suite of tools that handle campaign optimization and operations. This role is unique – our team is embedded directly within the Disney marketing organization. We're aligned and mission-driven, with the freedom to move fast and innovate to achieve our goals. You'll tackle the challenges of executing a precise paid media strategy, using the latest technologies and tools in the data/tech space. If you're excited about this, please get in touch – we'd love to hear from you! The [... source excerpt omitted ...] thon and/or Spark scripts to verify data quality and uncover bugs Create Airtable processes that allow us to automate key media workflows Facilitate any work with UX/UI teams on requirements for wireframes and design elements; translate functional requirements to software engineers Leverage AI and LLMs to get out of your comfort zone – you will build your own prototypes and tools in collaboration with the broader team You Will Have / Required Qualifications: 5+ years of related work experience in Data Engineering/Analytics, Ad Tech/Media Analytics, or technical Product Management Working knowledge of how APIs function, including experience reading documentation, sending request [... source excerpt omitted ...] o manage multiple projects effectively and meet deadlines A familiarity with SQL and working with complex datasets Proven critical thinking and problem-solving skills Preferred Qualifications: Experience working with data visualization tools such as Tableau, Looker, or Power BI Familiarity with the Python programming language or the Spark framework Experience working with data platforms such as Databricks or Snowflake Knowledge of digital ad serving, tracking, and implementation Required Education: Bachelor’s degree in relevant subject areas, such as Computer Science or Business Analytics or equivalent work experience Preferred Education: Master’s degree in relevant subject
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