Director, Product
Technologies
AI · ML · CDP · data platform · behavioral data · real-time personalization · propensity models · next-best-action · agentic AI · real-time decisioning
About Kobie Marketing
End-to-end loyalty SaaS platform (Alchemy) powering data-driven programs for major brands; now adding AI-native capabilities (Bonnie) for campaign optimization and real-time personalization.
Bootstrapped · 500–1000 people
Job description
The full responsibilities and requirements are on the employer’s site.
Open application page ↗Source and classification
Deployment strategy · Evidence for this classification:
Kobie's data capabilities. This role sits at the center of that transformation. As Director, Product you will define what Kobie's data platform means as a market-facing product: how behavioral and transactional data becomes the engine behind smarter loyalty programs, better marketing performance, and more personalized customer experiences. You will set strategy for KLICs and the Data Engine, build the commercial model to monetize them, and ensure our data capabilities fuel AI-driven outcomes — not just move data between systems. Success at year one looks like increased attach rates, at least one AI-powered capability live with measurable client outcomes, and clear differentiated positioning of Kobie's data platform in the market. You will work directly with Product, Data Engineering, Client Services, and Commercial teams to convert Kobie's data assets into scalable, repeatable
More from the job description
Join a National Top Workplace Named a Top Workplace in the USA and Top Remote Workplace, Kobie is where the best minds in loyalty come together, driven by passion and innovation. We’re always looking for talented individuals who are ready to join a collaborative, growth-focused culture. As a partner to some of the world’s most recognized brands, we are leaders in loyalty, helping brands build lasting emotional connections with their consumers. Join Us from Anywhere While our headquarters are nestled in sunny St. Petersburg, Florida, Kobie embraces a flexible work environment, offering teammates the freedom to work remotely. We understand the importance of work-life balance and support our team with: · Flexible Time Off to recharge when needed · Nine Company-Wide Holidays · A diverse suite of benefits prioritizing your growth, development, and personal well-being Discover more about our perks and benefits here. Kobie is a values-led organization where we believe that everyone is a leader, regardless of their position or role. Travel Requirements: As a remote-first organization headquartered in St. Petersburg, Florida, Kobie values meaningful in-person connection and collaboration that strengthens our teams, supports our clients, and enhances our culture. While travel requirements vary by role, periodic travel may be required to support business objectives, team collabor [... source excerpt omitted ...] . ABOUT THE TEAM AND WHAT WE'LL BUILD TOGETHER Kobie's Product Management organization is evolving from project execution to a P&L ownership model — where leaders drive revenue, customer satisfaction, and the commercial value of Kobie's data capabilities. This role sits at the center of that transformation. As Director, Product you will define what Kobie's data platform means as a market-facing product: how behavioral and transactional data becomes the engine behind smarter loyalty programs, better marketing performance, and more personalized customer experiences. You will set strategy for KLICs and the Data Engine, build the commercial model to monetize them, and ensure our d [... source excerpt omitted ...] lities fuel AI-driven outcomes — not just move data between systems. Success at year one looks like increased attach rates, at least one AI-powered capability live with measurable client outcomes, and clear differentiated positioning of Kobie's data platform in the market. You will work directly with Product, Data Engineering, Client Services, and Commercial teams to convert Kobie's data assets into scalable, repeatable offerings. HOW YOU WILL MAKE AN IMPACT Data product strategy & outcomes orientation Define Kobie's data product portfolio with a clear focus on marketing, loyalty, and customer experience outcomes — establishing product boundaries, value propositions, and po
Employer postings · Data from · Sources